POP OUT 4 PEACE: SPONSORSHIP
A Benefit Showcase & Concert at Terminal 5 NYC on August 16, 2025.
Presented by Beats Rhymes & Relief x Burn It Down Group.
Burnitdown Group has been an influence and employed in business since 1996. Being in business for such a number of years , we have garnered expertise from industry leaders who so graciously shared their knowledge with us as young professionals. The Burnitdown Group handles various independent accounts along with being the national marketing company for Eminem's Shady Records & Shady World products. We are a hard working, young spirited company with a finger on the pulse of what's working and new.
Beats, Rhymes & Relief is a 501c3 utilizing the arts to raise awareness and support for global humanitarian relief projects. Since Beats Rhymes & Relief inception in 2013, we have made it a priority to embed ourselves in communities across the globe in an effort to support the most marginalized as they strive to tell their own story. We feel blessed to have the ability to do this work and thank everyone who has supported and continue to support our efforts.
What is POP OUT 4 PEACE?
Cultural Movement
NYC's most explosive youth-centered cultural event uniting hip-hop's future stars.
Immersive Experience
A fully immersive industry expo, live concert, and empowerment summit.
Community Investment
One night to unite creators with brands that believe in peace and purpose.
Venue Spotlight: Terminal 5 NYC
Premier Concert Venue
Located in the heart of Hell's Kitchen with 3,000-capacity across three levels.
Has hosted icons like Travis Scott, J. Cole, A$AP Rocky, and Billie Eilish.
World-Class Features
  • State-of-the-art lighting, sound, and AV
  • Multi-floor sponsor activations
  • VIP areas and rooftop deck
  • Centrally located for media exposure
Headliners: Meet 41
Brooklyn's Trailblazers
Rap collective featuring Kyle Richh, Jenn Carter, and TaTa.
Massive Reach
Over 6 million monthly Spotify listeners.
Viral Sensations
Trending challenges and YouTube dominance.
Cultural Leaders
Influencers in fashion, streetwear, and NYC youth culture.
Plus: Special Guests & Surprise Talent
Legendary MCs
Rising rap stars and established names in hip-hop.
World-class DJs
Top producers spinning the hottest tracks.
Dancers & Breakers
Renowned performers showcasing their skills.
Graffiti Artists
Live showcases from digital creators.
WHY SPONSOR?

Reach Culture Creators
Connect with 16-40 year-olds who shape trends.
Invest in Purpose
Support youth programming in music and entrepreneurship.
Sponsor-A-School
Bring entire NYC schools for free.
PRESENTING SPONSOR – $50,000
Maximum Visibility
"Presented by [Your Company]" on all promotions.
Branded stage presentation and opening shout-out.
VIP Experience
Private mezzanine for 25 guests with custom decor.
10 VIP All Access + 20 VIP GA+ tickets.
Premium Activation
20x20 premium booth space.
Full access to event media for post-event usage.
POWERED BY SPONSOR – $25,000
Major Branding
Logo featured on LED screens, flyers, and event website.
On-Site Presence
10x10 branded booth in prime location.
VIP Access
8 VIP All Access + 16 VIP GA+ tickets.
Social Promotion
Inclusion in official social media campaigns.
EVENT SPONSOR – $10,000
Brand Visibility
Logo included in all event promotional materials.
Activation Space
10x10 space within venue for brand engagement.
VIP Access
4 VIP All Access + 8 VIP GA+ tickets.
Optional Add-on
Sponsor a school for $5,000 additional.
PRESENTING SPONSOR Benefits
Branded Stage Presence
Opening shout-out from the host and prominent logo placement.
Premium Experience
Private VIP section with custom decor and catering.
Prime Activation
20x20 premium booth in high-traffic area.
Community Impact
Sponsorship of 1-2 NYC schools to attend.
TARGETED SPONSORSHIPS

Vertical-Specific
Own a specific vibe or vertical within the event.
Customizable
Tailor your presence to match your brand identity.
Focused Impact
Create memorable experiences in your brand category.
Hydration Sponsor
Branded Stations
Hydration stations throughout the venue with your branding.
Custom Products
Logo on refillable water bottles or cups.
Engagement Space
10x10 booth for sampling or brand engagement.
Mixer/Beverage Sponsor
Branded presence at bar areas, logo on menus and cupware, product integration in VIP spaces, and social media mentions.
Transportation Sponsor
Beer, Wine, & Liquor Sponsor
3+
Branded Bar Areas
Exclusive branded spaces in VIP and backstage.
25+
Artist Exposure
Product inclusion for performers and influencers.
100%
Custom Experience
Signature cocktails and naming rights.
Cannabis Sponsor
Branded Lounge
Dispensary-style booth inside venue (where legally permitted).
Product Visibility
Branding at all merchandise points throughout the venue.
Creative Activations
Art collaborations, demonstrations, or influencer sessions.
Content Creation
Custom recap content with sponsor tags and mentions.
Arts & Culture Sponsor
WHAT YOU GET AS A SPONSOR
Audience Access
Connect with 3,000+ attendees who shape culture.
Brand Exposure
Media coverage and digital brand visibility.
Content Creation
Co-branded content and recap reels for your channels.
Physical Presence
Activation space and VIP access at a premier venue.
LET'S MAKE HISTORY TOGETHER
Sponsor the Culture
Align your brand with authentic youth culture and music.
Empower the Future
Support programs that develop the next generation.
Own the Moment
Be part of a historic NYC cultural event.
Contact Us
Ready to Join?
Email: info@burnitdowngroup.com
Website:
www.beatsrhymesandrelief.com
wwwburnitdowngroup.com
Sponsorship Team
Our team is ready to customize a package that meets your brand objectives.
Limited spots available. Secure your place today!